What is TAKE IT UP ?
TAKE IT UP is the promotion pillar of Europe INNOVA aimed at enhancing, disseminating and facilitating the uptake of the outputs developed by Europe INNOVA partnerships.
TAKE IT UP will act as an exploitation facility for current projects offering specialist support for:
• better positioning the new services/tools in order to match them with companies’ needs
• better communication to potential users (ISP)
• developing a winning exit strategy (ensuring the widest and continued use of services/tools by ISP once the project has ended)
TAKE IT UP service portfolio:
o Exploitation services and coaching for successful adoption (exit strategy support)
o Methodology toolkits (testing, how to pitch)
o Capacity building on exploitation issues for enhancing skills of project partners
o Peer review by international experts
o Access to users’ feedback and a labelling process enabling improved user friendliness, visibility, diffusion of the new services/tools developed
o Matchmaking/testing opportunities
o ‘Codification for use’ of the new service/tool and its insertion in the Europe INNOVA repository
